Non-Profit Marketing
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Molly Schar
Sep 24, 2009
Organizational Information for Nonprofit Grants
A succinct and compelling organizational information section of a grant proposal can be repurposed for other nonprofit communications. Learn how to write effective copy.
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Sep 13, 2009
Nonprofit Online Community Great Marketing Tool
As many nonprofits are considering online marketing strategies to tap into existing social networks like Facebook, Ning offers organizations a chance to build their own.
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Aug 22, 2009
Why Add a Blog to a Nonprofit Website?
When it comes to having a successful nonprofit website, content is king. For a nonprofit, a blog adds an entirely new dimension to its website and fosters new dialogue.
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Aug 12, 2009
Art of Storytelling for Nonprofit Communications
Cut through giant statistics and unwieldy industry speak to help nonprofit stakeholders understand an organization's programs and mission. Use storytelling for advocacy.
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Aug 9, 2009
Organization Taglines are Marketing Gems
The nonprofit tagline -- also sometimes known as a nonprofit motto or organization's slogan -- is often overlooked. But it's really a marketing secret weapon.
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Jul 28, 2009
Planning Crisis Communications
Nonprofits should have a crisis communication plan in place before a crisis happens. A nonprofit public relations plan is not complete without a crisis component.
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Jul 26, 2009
For-Profit Marketing for Nonprofit Communication
Nonprofits may lack the resources and know-how to implement an organizational marketing strategy employing effective marketing tactics used by corporate counterparts.
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contributing articles
Non-Profit Marketing
Sep 20, 2009
Social Media Marketing for NGOs
By:
Fiza Asar
Major charity organizations have websites and publish e-versions of their newsletters regularly. What non-profits need to obtain next is the love for social media.
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Jun 26, 2009
Community Foundations Partners in the Community
By:
Kirby Rooks
Since 1951 The Community Foundation of Greater Atlanta has been connecting community members, nonprofits and donors to help strengthen the community through philanthropy.
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Jun 12, 2009
Nonprofits Branding for the 21st Century
By:
Gail Cammero Reilly
Philanthropy was pivotal to the birth of nonprofits. Pragmatic philanthropy demands that nonprofits evolve to meet changing needs, re-brand and be collaborative.
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May 29, 2009
Nonprofit Blogging
By:
Kirby Rooks
Nonprofit blogging needs to be consistent with valuable content being posted three to four times a week. Engage the reader and use good content to keep them coming back.
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May 29, 2009
Social Media Marketing for Nonprofits
By:
Kirby Rooks
Nonprofits should be writing a blog to communicate to donors and volunteers. People stay engaged when feeling they are a part of something that needs their input or help.
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May 20, 2009
Are Nonprofits Using Twitter?
By:
Kirby Rooks
What is Twitter? What is social media? These seem to be the questions of the day. As the nonprofit industry moves into the social networking arena they are seeking answer
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May 16, 2009
Pragmatic Philanthropy
By:
Gail Cammero Reilly
Philanthropy is part of our country's history. Transformation of nonprofits is crucial, and pragmatic philanthropy will enter into that change.
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